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7-- NAVTEQ, a leading provider of digital map data for location-based solutions and vehicle navigation, announced that Samsung, a leading mobile phone and telecommunications equipment provider, will be a Global Sponsor of the 2009 NAVTEQ Global LBS Challenge. This marks Samsung's first time as a sponsor of the NAVTEQ Global LBS Challenge. As a Global Sponsor, Samsung will provide comprehensive support to participants throughout the competition: -- Qualifying contestants will receive the Samsung INNOV8 (i8510) and software tools to enable the development of location-based services (LBS) applications. The INNOV8 (i8510) features LBS and navigation capabilities that operate on the S60 on Symbian OS(TM) platform and includes the world's first eight megapixel camera phone. -- All contestants can receive technical assistance through the recently launched Samsung Mobile Innovator web portal (innovator.samsungmobile.com) which provides developers a direct channel to Samsung's developer resources. -- Samsung will participate in the application judging process in all three regions of the Global LBS Challenge which includes Europe-Middle East-Africa (EMEA), the Americas and Asia-Pacific (APAC). We see the NAVTEQ Global LBS Challenge as a great opportunity for Samsung Mobile Innovator and mobile developers to work more closely together. The mobile industry recognizes the huge potential and variety of LBS applications, and with new devices available like the INNOV8 (i8510), there's a big opportunity for those developers getting involved in the NAVTEQ Global LBS Challenge, said Sanj Matharu, Global Relations Manager at Samsung Mobile Innovator
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